Polaroid Film Subscription: Never Run Out of Instant Film
The Polaroid Film Subscription: A Case Study in Customer Retention Let's face it: nothing halts the creative flow quite like running out of Polaroid film mid-shoot. Polaroid's film subscription service aims to eliminate this frustrating scenario, promising a steady supply of instant photographic gratification. But does this subscription model deliver on its promise? This case study analyzes Polaroid's approach, examining factors driving customer acquisition, retention, and the overall efficacy of its pricing strategy....